Campaign Toolkit

A promotional graphic for Inclusion Scotland’s 'Campaign Toolkit.' The text 'Inclusion Scotland: Campaign Toolkit' is displayed prominently, with 'Campaign Toolkit' in bold orange font. To the right, a stylised image of a hand holds a smartphone displaying the Inclusion Scotland logo and the message 'Every campaign needs a key message.' Another hand points to the phone screen. The background features a yellow circular shape with a red play button-like symbol. The Inclusion Scotland logo appears again at the bottom left, accompanied by the tagline 'Our voices • Our choices.'

Fed up, excluded, but know what needs to change?

 

The Inclusion Scotland Campaigning and Influencing Toolkit offers advice, tips and tools for disabled people and organisations wishing to start a campaign. It includes information about influencing Scottish Parliament and MSPs, how to interact with journalists and using social media effectively.

 

The pack also includes an appendix of useful tools that can get your campaign started:

  • Campaign checklist
  • Example of email to an MSP
  • Press release example
  • And example social media posts

 

The Campaigning and Influencing Toolkit was co-produced by our Participation and Policy team with two disabled campaigners and activists Calum Grevers and Mary Ramsay.

Please feel free to download and use the information included in this pack to inform any local or national campaign. If you have any questions about the information provided in the toolkit, please contact us at info@inclusionscotland.org

We would also welcome any stories you have about using our toolkit to start a campaign!

 

View the toolkit in PDF here: Campaign Toolkit PDF

View the toolkit in plain text here: Campaign Toolkit Plain Text

View the toolkit in Easy Read here: Campaign Toolkit Easy Read Part 1 and Campaign Toolkit Easy Ready Part 2